The overall effect of store decoration is a strategic issue, in order to create an attractive home building materials stores, the design is the key. Primary task is to brand positioning and business philosophy stand out. A good store decoration, which is an important aspect of marketing, customers purchasing goods at the same time, an elegant, with a high aesthetic standards of the environment can play an important catalytic role in the customer view, if you pay attention to decoration, This brand is to have a certain strength, from the store's decoration of the enterprise can produce feelings of trust, companies will build the store's renovation is the process of maintaining the brand. So a good store renovation needs related to what, the following summary of Changling Door store home building materials industry Construction Notes for corporate information.
Do a good job of collating the relevant information: in the store before the design to take the overall store environment and related information collection and collation. This is ignored by most businesses are part of the design and decoration stores also contributed to non-uniform effect of one of the reasons. The beginning of the commencement of store design decoration, the system will focus on brands, products, summarize the relevant information, combined with the construction of the same type of products the store success stories.
Good store facade effect: a reasonable good store overall store image, especially cosmetic effect. A store, the image is a facade to attract consumers at first glance. Through the first thing to attract consumers, the consumers into the stores, during the next marketing step.
The application stores color decoration: color design is to serve the first to create a store atmosphere, and color can do this, is that it's rich features and emotional expressions. Stable sense of color can allow consumers to buy peace of mind. The best brand in color and season with linked, fundamentally able to visually bring to the consumer satisfaction.
Lighting in the store's performance: most of the customer value store lighting design, and will directly affect the customer's purchase. Stores the internal handling of light, not too harsh, they can not too dark, moderately soft, can clearly see the product, but also to create a store culture; specific use, and also according to different functional areas use of different light and shade, color light source, lighting layout. If the product may be considered where direct irradiation, no local use of indirect lighting products and other methods.
Good layout of stores in the product: product display when necessary during the different styles depending on the product and use to be separated. To distinguish between the different product areas, different uses for store display. Consumers what they want according to their actual situation; decorated in different styles of product families, cut off and the hall full advantage of turning the corner of the terrain to be separated with the use of the various product lines and relatively independent of each other .
Product showcase of design: it is usually through the store window and into the store to buy. Shop window design can effectively attract all types of past customers stopped watching carefully, and reached into the store to buy the ultimate goal. Therefore, the image of the shop windows are directly affected by the customer into the store.
Summary:
How to do business with a good fitting to drive consumers to stores to buy, in addition to the store design, decoration, with its own characteristics and style of the brand, but also from around the success of the brand continued to recruit new instance of the content improvement and development of design and display content. This will not only receive a steady stream from the market effective, but also effectively promote the brand image, culture and quality improvement.